The Fujian Hai Yi food drink limited company, was founded in 1993, It was a single-investor enterprise by Hong Kong YONG TIAN group. The company is situated in the Fuqing state-level economic development zone, the area more than 50 Chinese acres, is one of the home biggest specialized quick-freeze (attends to) of food production enterprises .The company total property amounts to 120,000,000 Yuan, the annual production near 360,000,000 Yuan, year productivity amounts to above 50,000 tons.. The specialty is engaged in the frozen surimi product, the quick-frozen food made of wheat flour and rice, smoked and cooked meat product and so on research and development, the production and the sale.

"Classical delicious food, Source from the HAI YI", The company takes the brand series “HAI WANG” as the lead product. The main product includes: The package of heart gefilte fish, the upscale wooden gefilte fish, the tribute pill, Bao Xingong the pill, the shiitake mushroom tribute pill, cherishes one's relatives the intestines, the crabmeat stick, the item fish intestines, the peaceful swallow, the flowering branch pill Shrimp pill, fresh water pill, Taiwan tribute pill, cow rolled meat, Taiwan sausage, gold cod luck fruit, gold shark fin, coffee dried scallop, gold mushroom, bei dao shao, sea li fever, shrimp cake, fresh shrimp stuffed dumpling, sesame seed ball, pumpkin cake, as well as sweet dumplings served in soup, boiled dumplings and so on more than 100 types.

Our company is relying on the high quality product, the highly effective marketing troop, makes a perfect service system and the strong trend marketing network. At present the company has already established subsidiary company or the office in the national various big or media-sized 30 cities, the product enters directly "Trust-Mart","Wall-Mart", "Carrefour", Lotus, Metro, "Century-Mart"and the large-scale chain-like supermarkets, meanwhile for sale abroad to Philippines, Singapore, Hong Kong, USA and peripheral countries. The high-quality of Hai Yi food won everyone’s favor!

Our company carries out Total Quality Management, according to the modernization production enterprise standard, passed ISO9001 quality mangement system and the HACCP certification, makes the first-class brand with the high quality product. The frozen surimi products of “HAI WANG”brand have received the honor of “ China Top Brand”;“HAI WANG”brand has received the honor of “ Fujian Province famous trademark”; The company obtains “National Food Industry first-rank leading enterprise”, “Fujian industry profession ten strong” “food safe guarantee unit” and so on the titles of honor.

Enterprise's core values are: “pursuit of excellence has been consistent", the company attaches great importance to the introduction of talents, pay Attention to the guidance and training of staff. Now the company has more than 1,200 employees, of which more than 480 are college educated.High titles personnel continue to join, and gradually form a group of energetic, passionate, knowledgeable and professional,making up a strong core competitiveness of enterprise! The "Contemporary Manager" magazine and other agencies organized a selected activity named:” the top 100 growing enterprises in China”,Hai Yi Food named in the top 10-ranked and became the only quick-frozen food Enterprise which listed.

Our company has the standard workshop of food production, the first-class automatic production line, the advanced laboratory and the scientific research center, and the company introduces advanced equipment and technology from Japan, Taiwan etc. The company attachs importance to product technology improvement, the product research development, the technical introduction renews, the collection of information feedback. Simultaneously long-term and the many institutions of higher learning, the scientific research organization launchs the cooperation, promotes unceasingly suits the market which demands the new product, satisfies the consumer the demand which enhances day by day to the quality of life. In equipment, the company has the world's advanced level of surimi manufactures automatic production lines, of which six double helix quick-frozen tunnels can reach the foods’ largest ice crystal within 30 minute with their good capability.So that the products’ center temperature reached ≤ -18 ℃, retained the molecular structure of food, Saved the food’s nutrition, achieved the surimi products’ automatic and large-scale production. The company invested enormous manpower and material resources, established research and development center, established a perfect quality supervision system. The research and development center introduce many equipments,such as advanced XGB-2000 intelligent white detector,the flexibility detector made by HDI,COM.US, Germany Sartorius’MA45 Moisture Analyzer, YLA-2000 fat analyzer, KDIV-04L for nitrogen-, UV-2102PC spectrophotometer and so on , to solve a series of impact on quality of surimi products, successfully improve products’ Quality, maintain the industry's technology leader.In the enterprise management, we stick to the "quality first, customers first" high-quality road, high standards and strict requirements. Our company passed the ISO9001: 2000 international quality mangement system and the HACCP certification.The use of international standards enable our enterprise to meet the quality standards of the industry's highest level. In brand-building, our company pay great attention to products’ quality throught the past 15 years, firmly believe that no quality, no brand. since 2003 – 2007, We have received " Fujian customer satisfaction enterprises", "Fujian customer satisfaction Products" titles of honor by the Fujian Provincial quality Association. Every year the company inputs more than 10 million through television, radio, newspapers, magazines, pictures and light boxes, bus, sell exhibition, promotion , Propaganda column,internet and other effective channels to promote our brand.This year our brand- promotion reach a higher level,our company cooperate with China Post and CCTV-2, jointly launched "lucky Post world" promotion activities,making the brand slogan "Haiwang - huoguo cooking expert" deeply enter families, laid a solid foundation for the realization of company's overall strategy and objectives.